Hicham Lahlou is a prolific international award-winning Arab - African designer and industrial designer from Morocco who has worked across a number of urban design projects from hotels, palaces, residential and architecture to brand identity, packaging, retail architecture, strategic and management design.

He has also created furniture, design for handicraft, tableware, watches, lighting, home and luxury design collections for globally renowned international brands.

Lahlou is also the President founder of the Moroccan Federation of Design and Industrial Design (FEMADE) in 2009.

Born on the 6th of February 1973 in Rabat, he received his degree in Architecture Interior Design and Design at the prestigious Academie Charpentier Paris in 1995.Considered as a precursor in Morocco, Africa and in the Arab World, he has incessantly labored to popularize design and portray its true meaning.

Invited in 2010 as a VIP Jury in the prestigious competition PanArab TV reality, "STARS OF SCIENCE", chosen as jury member for the ROCHE BOBOIS Design competition, he intends to promote young talents.

Chosen as the designer of the Morocco Riviera's club houses' project, one of the biggest project of that kind in Africa (3800 hectares) with 8 golfs designed by the legendary Gary Player, he aims to strengthen his projects with a mix of cultural identity and universal values.

His contribution in modern arts is not only to have introduced and produced added value design in Morocco, he's also a fierce ambassador of design all around the world, recognized for his creativity and innovative approach.